The COVID-19 pandemic disrupted businesses around the world, but smart entrepreneurs will use it as an opportunity to evolve and increase sales in their SMEs. In this post, we will explore some of the ways in which you can increase your small business sales. But first, let’s shed a light on why your success is important […]

    The COVID-19 outbreak disrupted business as we know, but smart SMEs will digitize and use it as an opportunity to evolve and thrive.  SMEs (Small and Medium Enterprises) are essential to economies around the world. These small businesses and startups produce most of the jobs and wealth of countries in which they operate. […]

Protect yourself and those around you during the new Coronavirus outbreak  In the following article, we will be summarizing some of the most important information that is available to us at the moment about the new Coronavirus (COVID-19) outbreak. All the information included within this article is based on reliable resources such as the World […]

Simple and practical information on the Coronavirus disease (COVID-19) outbreak and how to stay safe. Potential.com has today launched an online empowerment platform to provide the public with easy to understand video content and resources about the Coronavirus outbreak. The platform provides essential resources and content to help the public protect themselves and those around […]

  A teacher’s role has become more critical in providing students with better future job skills and prospects Future teachers are facilitators of Real World Education Effective teachers do this by developing in their students, a growth mindset, encouraging self-directed learning and keeping students motivated Tatawwar is a program where teachers can be involved to support […]

The future of education has to align with the future job requirements. Wouldn’t you agree? Well, unfortunately, not much has changed in the education system over the past 200 years! New Jobs Require New Education Approaches. The Future of Education has to be linked more closely to Job Opportunities.   I have always been dismayed […]

Women empowerment should be on everyone’s agenda. Businesses, governments, and households should do their best to empower women around them so that they participate engage more actively in our future.   I concluded a visit to the United Nations last year as part of our partnership with UN Women to support in the economic empowerment […]

2018 – Year of Zayed. How do you plan to be involved?   As 2018 gets off to a start in the United Arab Emirates (UAE), it is worth aligning some of your community programs with the Year of Zayed. In the process, you can do good for your community and your business.     In […]

  As the year comes to a close, we should be closing 2017! Now is a good time to reflect on our accomplishments and review the goals we had set for ourselves at the start of the year. In closing 2017, if you are an employee, reflect on your productive outputs for the year and push […]

  No matter what type of business you have, lead generation is essential to identify your next batch of customers who will help fuel your growth. You’re bound to think your business is great because you fully understand what you’re offering. But at the top of your marketing funnel – where lead generation takes place, […]